Modern Library Advertising Brochures

The Modern Library used catalogs extensively to promote its books. Catalogs ranged from 3-fold single sheets that just listed titles to booklets with more than 40 pages that had summaries of each volume. These catalogs can be quite valuable in bibliographic applications such as dating issues as well as in sociological research for (among other things) judging the popular writers and topics of a particular decade. They also make an interesting and quite challenging collecting area in themselves.

To see a table of book prices drawn from brochures and catalogs, click here.

To see how ML advertised in magazines and newspapers, click here.

As usual, ModernLib seeks additions and corrections for this project. If you have something to offer, please contact the Managing Editor.

By the way, in March 1939 Modern Library titles were offered as bonuses to Book-Of-The-Month club members who paid for club offerings in advance. You can see the entire brochure by clicking here.

 

 1922 [1923?]

(front)

(back)

 1923 [?]


  1923 Leaflet

 


  1924 Leaflet Var. 1

 


 Fall 1924 (Boni-Liveright)


 Spring 1925


 Spring 1925 (Boni-Liveright)
(with apologies for the poor image)

Yet Another Spring 1925 (Boni-Liveright)


Fall 1927


 Spring 1927


 Fall 1928







Spring 1929


 1929 - 1930

Back Cover


 Spring - Summer 1930


Spring - Summer 1931


Back Cover

Gift Set Offer

Spring - Summer 1932 (10 pages)


Fall 1932


Fall 1933 - Winter 1934
(all black & white)

 


 1934 (Spring)


 1934 (Fall)


 1935 (Spring)

(Same tear-off back page on 1934 & 1935)


 1935 (Fall)


 1936 (Fall/Winter)

Outside Front

Inside


1937 (Spring Regulars)

  

   

  

 

 

 

 


 1937 (Spring Giants)


 1937 (Fall)

front cover

inside sample

 

1938 (Winter)


 1939 (Spring)


 1939 (Fall)


1940 (Spring)


 1940 (Fall)


  1941 (Spring)


  1941 (Spring/Summer)


 1941 (Fall/Winter)

 

 


1942 (Spring)


1943 (Spring/Summer)


1944 (Spring)


 1947 (Fall)


1948 (Spring)


 1948 (Fall)


1949 (Spring)


1949 (Fall)


1950 (Spring)


1950 (Fall)


1951 (Spring)



1951 (Fall)


1952 (Spring)


1952 (Fall)


1953 (Spring)


1953 (Fall)


1954 (Spring)


1954 (Fall)


1955 (Spring)


1955 (Fall)
with apologies for the poor image


1956 (Spring)


 1957 (Spring)


1957 (Fall)


1958 (Spring)


1958 (Fall)


1959 (Fall)


 1960 (Spring)

1960 (Winter)

 

1962 (Spring/Summer)


1963 (Spring/Summer)


 1963 (Fal/Winter)


 1965


1966 (Spring)


1967 (Spring)
(click for inside views)


 1968 (Spring)
(click for inside views)


 Fall 1974 - Winter 1975